With Social Media platforms such as Facebook being a place that a lot of Avon Representatives first turn to when opening their Avon Business, expanding out and using other platforms such as TikTok is essential to the growth and expansion of your business. While Facebook gets millions of visitors a day, so do platforms such as TikTok and building a brand for your Avon Business is lot easier than you might think!
You could use TikTok to post about Avon Products or to even show off some of the Avon Products that you already own such as Makeup or even Household Essentials. If you are an Avon Sales Leader, you could even use TikTok to show off your Working From Home lifestyle to recruit others!
Building an account and brand on TikTok is a lot easier than you think. With Avon offering many different products and positions, having content for your TikTok is a easy! In this post, you can find out more about creating a TikTok account and how you can be on your way to success within your Avon Business!
Creating Your TikTok Account!
The first step to joining TikTok is of course to create your TikTok account. For some this might be easy, you might already have a Facebook Page or Group that is already branded for your Avon Business so you have access to a logo or profile image alongside already having a username in mind too.
If not, you need to first come up with a name for your Avon TikTok. This could be something as simple as “Your Name’s Avon” or you could come up with a brand name like we have! This bit is entirely down to you but you should ensure that your Avon Business name matches across platforms so that any following or audience you build on one platform, can easily be transferred over to another!
Once you have your Avon Name in mind, you need to create your TikTok account. This is easy, the first step is to install the TikTok app. This can be done through your default app store (Google Play or Apple App Store) in just a couple of clicks!
Signing up for tikTok
Creating an account can be done through various different ways such as your Email Address, Mobile Number or a selection of Social Media platforms such as Facebook & Twitter. You are free to choose how you join TikTok, using a previous Social Media platform is often the easiest way!
Selecting your birthday
Once you have selected your method of joining TikTok, you will be asked to input your birthday. Just set this to your birthday and continue! Make sure it’s all correct too, incase you ever forget your login and get asked for your DOB as proof of ownership.
Adding your phone number or email
After entering your birthday, you will be brought to this page. This is where you select whether you want to sign up to TikTok with your Email or Phone Number. This won’t show if you have selected to sign up to TikTok with your Social Media account.
Select to either sign up with your Email or Phone Number and enter the information accordingly. You will get an Email or Message to verify your account, however you can proceed without verification!
Selecting your TikTok username
This stage of joining TikTok is one of the most important. This is where you will select your TikTok username. You can change this (once every 30 days) but selecting the right TikTok name here will make it much easier to grow in the future!
Your TikTok name should match as close as it possibly can with your Avon Brand/Business name. As you can see above, we managed to get Beauty Bosses UK but sometimes popular names are taken. If this is the case, see if you can work up another name but without adding underscores or numbers. For example: if your brand name was Makeup Beauty, you could add the word Avon to the end.
And you have signed up to TikTok!
You have now created your TikTok account. This is great! Now you need to make a couple of changes ready to post content. This includes adding your profile picture, adding a bio and changing your display name. This is easy to do and you can control all of those features through the “edit profile”.
Change your Display Name to something like your username but maybe add an emoji on the end too! In this case, this could be an emoji of a lipstick or a handbag, something related to makeup and beauty.
Also make sure that your profile picture is your brand logo (if you can) or even just change it to something Avon related.
Content To post on your tikTok account
Now you have created your TikTok account, you need content to post. This content could be about Avon Products or even about your life as an Avon Representative for people who are part of Sales Leadership who want to recruit. Choosing the right content is essential though, you want to be choosing and creating content that allows you to reach the maximum amount of people. This is done through your content and your targeting keywords/hashtags. The first step is to master the art of TikTok content.
Creating Avon based content
Whether you are an Avon Representative or Sales Leader, creating content is the same. To recruit or sell Avon, you need to show off your USP or Unique Selling Point as this is what will get people interested in what you have to show and offer.
Some of the content you could be posting on your TikTok is:
- Product Reviews – Showcase products and show them in action!
- Brochure – Show off the latest brochure and highlight some products
- Offers – Show some of the current offers
- Your Life As A Rep – Show more of your Work From Home lifestyle and let people see what you do! (Good for Recruiting!)
You can also upload content that isn’t directly Avon related such as makeup videos and even tutorials. You can create this content yourself but if that isn’t something you can do, you can use other content!
Using content from others
While creating content is often the best way to upload to TikTok, you can use Content from others too. You can find content which is Avon & Makeup related on platforms such as Instagram. Just search for a keyword or topic and filter it to videos, you will find thousands! Just make sure that you comment or message the owner before uploading to TikTok, to make sure that they are fine with you using it!
When uploading this content, make sure that you use the right hashtags for that content and this will ensure that it reaches as many people as possible! This is a great way to add to your content and your profile without creating the content yourself!
Creating the right type of content and getting it seen by the right audience is essential for your Avon Business and TikTok following. You will find this out as you post content on TikTok as some will work better than others, however any content can see a good following and audience with the right keywords and hashtags!
Using Hashtags & Keywords
Now you have found the content you want to upload, you need to include the right hashtags to reach the right audience. For Avon related content, you can use hashtags such as #Avon #Makeup #Beauty and more to make sure that it reaches the maximum amount of people. When typing each hashtag, you will be able to see the searches and views it gets.
You can find Hashtags to use by searching for other Avon content on TikTok and seeing what others use. A great way to find Hashtags and content is to use popular Avon products such as the Dry Oil Spray!
So what are you waiting for? Create a TikTok account for your Avon business today and start posting about Avon now!
Joining Avon is easy too!
You can join Avon and be a representative behind your very own Avon Business in just a few minutes! We have our application form here which you can fill out with your basic information for our team to process and sign you up!
So what are you waiting for? Get in touch and join Avon today!
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